Indonesia’s ECCO, a globally renowned shoe brand, has always been committed to finding innovative, efficient, and precise solutions in its pursuit of high-quality footwear manufacturing. In 2023, ECCO decided to purchase over six of our upper marking machines, including several fully automated dual-head marking machines and high-speed printing-type marking machines. This large-scale purchase not only represents ECCO’s strong trust in our equipment but also signifies a major upgrade in their production processes.
From Traditional to Automated: Why Choose Us?
The ECCO team first encountered our equipment at an international footwear manufacturing expo. At that time, they were searching for a solution that could enhance the accuracy and efficiency of their production processes, particularly in upper stitching marking. Traditional manual marking methods not only required a substantial amount of labor but also faced issues with precision and efficiency, often failing to meet ECCO's strict standards for high-quality, consistent products.
At the expo, ECCO’s engineers were deeply impressed by our marking machines. Our equipment demonstrated high efficiency and precise marking capabilities, without reliance on manual operations. This automated technology offered them a glimpse into the potential to overcome the limitations of traditional production. After in-depth discussions and several on-site visits, they realized that our fully automated dual-head marking machines and high-speed printing-type marking machines perfectly matched their rigorous quality standards, enabling them to enhance efficiency while controlling costs.
Efficiency and Precision: The Value of a New Process
ECCO decided to incorporate our fully automated dual-head marking machines and high-speed printing-type marking machines, a choice that completely transformed their production model. With two independent marking heads, the dual-head machine can mark multiple upper materials simultaneously on a single machine, significantly increasing output while ensuring precise markings. The high-speed printing-type marking machine, on the other hand, is ideal for large, complex patterns on uppers, allowing for single-pass marking that greatly boosts efficiency.
By introducing these machines, ECCO achieved a highly automated upper marking process that simplified the time-consuming manual marking procedure, increasing production efficiency nearly fourfold. Moreover, the precision of automated marking, with an accuracy of within 0.1 mm, reduced issues like asymmetry between the left and right shoes, providing consumers with a more comfortable wearing experience.
Boosting ECCO’s Market Competitiveness
This introduction of intelligent marking equipment has greatly enhanced ECCO’s competitiveness in the market. In the footwear industry, time and quality are key to brand strength. Our equipment has helped ECCO shorten production cycles and respond swiftly to market demands. The high consistency and quality brought by automation give ECCO an advantage in quality, reinforcing its reputation in the premium market.
Customer’s Strong Endorsement and Future Cooperation
ECCO’s production manager expressed immense satisfaction with our machines, saying, “We chose this equipment not only because it meets our high standards but also because its outstanding performance allows us to offer better quality products to our customers. Our factory is now more efficient, and the stability of product quality has improved significantly.”
Of course, ECCO also provided specific feedback tailored to their unique needs, such as optimizing the machine’s interface and enhancing maintenance convenience. We highly value these insights and plan to incorporate these improvements in future versions to better adapt our equipment to clients’ operational requirements.
As ECCO’s production demands in the Indonesian market continue to grow, they plan to further expand capacity and expect to purchase more of our automated marking machines in the future. We look forward to continuing to support ECCO’s journey by providing high-quality equipment and services, helping them maintain their leading position in the global footwear market.